Company Overview
Manufacturer of paints and finishes for arts, crafts, and home decorating applications.
Investment Status
Active. Seeking add-on acquisitions to increase product offering, add new capabilities, and enter new market segments.
Transaction Overview
Recapitalization of the company. The owner and management team invested in the transaction alongside MPE.
Investment Thesis
- Industry-leading manufacturer of paints and finishes with long-tenured relationships with leading arts and crafts retailers
- Leverage unmatched expertise in new product innovation and customer service to strengthen the relationships with its existing customer base and enter new channels
- Invest in digital marketing capabilities to drive engagement with customers and direct-to-consumer sales
- Continue to invest in operational improvements to significantly improve capacity and efficiency
- Pursue add-on acquisitions to add new products, expand capabilities, and enter new markets
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